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I love you man lol. This is an old video but I'm getting ready to launch my first game on Kickstarter. It's been a long time dream of to create a story along characters that you love. I started out by thinking "should I draw or write a book?". In the end I love gaming and I want to make a game as a gamer, not as someone that wants money from the game.. I have a baby boy and work full time, game is finally at a point where I can show some graphics and a hero. My game is a competitive pvp hero game. Coming just this far is crazy to me and I appreciate you greatly and will be watching more of your videos! Thanks alot for the ongoing inspiration!
I love learning from people that have actually "done stuff" before... This knowledge is invaluable... Thank you very much man.
Value = price or emotional attachmentPrice = price
It's more than priceless... It's invaluable because priceless usually means it's very expensive and valuable though they don't expect invaluable
You mean priceless
thomas: “you don’t really have to have much of a demo as long as you have polished graphics”also thomas: “I had worked on pinstripe for four years when I launched the kickstarter"
Don't forget, he was looking for investors for Pinstripe as well before going to Kickstarter, if I recall correctly.
Perhaps that first quote was for Coma and the second quote was for Pinstripe. The man is growing, after all.
As an aspiring entrepreneur and someone in the early stages of constructing my first Kickstarter campaign, I found this information to be very helpful. "If you want people to open up their wallets, you have to open up your heart to them."...Love this, thanks again for the insight, Thomas!
Believe it or not, I consider most of your videos as an inspirational video. Thank you for making this kind of videos.👍
He knows, that’s what they are.
Thanks Thomas for your honest and enjoyable video! I picked up Pinstripe after watching a few videos about game development and was immediately stuck by the fantastic artistry and captivating story telling. I can't wait to finish it. Keep it up!
Undisputedly the best video I've watched to date on how to run a successful Kickstarter. I rarely comment on Clip-Share videos but I sincerely wanted to thank you for sharing your expertise, keep up the good work Thomas!
I stumbled upon your channel and this video quite by accident and was immediately hooked within the first 30 seconds. I appreciate the personal touch that you put into this, it comes across with a degree of sincerity that I believe to be hard to find in the past decade. Many channels opt for a high-energy approach that draws attention away from their main purpose, an oversight, to which, you clearly did not fall prey.
Thanks for sharing your journey, Thomas. I feel inspired and enlightened. I am also working on a campaign that has taken me 9 years and has yet to begin because I have no idea how to do it. You bring light from darkness, keep it up!!!
Awesome quote... “if you want people to open up their wallets, you should open up your heart.... wonderful! Very creative
Thanks for this video! I've also been struggling with how much personal story to include in my campaign video - your advice helped me make my decision! Great content here.
Man, thanks for sharing your experience. It's so great to find content like this!! Your story is so inspiring. We are currently working on our campaign, and your "secrets" are just on the point.
I love these points. I'm a graphic designer working on a tarot card deck campaign, and I honestly wrote down your quote and love it. At some point I'd love to make a graphic of it and send it to you. :) Thank you for this invaluable information, and being yourself. I love being immersed in quality content that has an authentic, personal voice to it. :)
Thank you for this inspiration. Me and my co dev as small start ups in Seattle and eindhold Netherlands. Soaking in all the knowledge for next year
I'm about to do an kickstarter campaign for my new game, so I do this research you talked about right now and your video was really helpfull even when most of these things are obvious its hard to really accept them as hard work and getting to think about them more than I thought at the start I would need to. So thanks for this video it helped me out :D
Fire Dust what’s the name? I’d love to check it out
I really think you are a quite unsympathic guy, I wouldn't drink a beer with. But lots of your videos, including this, are gold. And it's nice that you share this knowledge with us.I appreciate that you found a way to financial success through the gaming industry and help others on their way. Thumbs up for that.
Hey Thomas, this was really insightful thanks! We almost have our announcement trailer done for our campaign!
Cool definitely some different and new ideas for kickstarter. I'm about to launch my 3rd campaign and it's interesting to see what different things people figure out. I checked out your kickstarter pages and they did look super great.
this was about a videogame, which is quite different from a movie in a lot of respects (A movie is what i want to get funded for) - but this was a great and very informative video, very well done, and i saved it to my favorites for future re-watches. Fantastic. :)
Great tips! It should be updated since Kickstarter requires a working prototype now
GREAT JOB ON THIS VIDEO! Thanks very much for taking the time to share this.
Hi Thomas, thank you for your videos!!I saw both your pages for Pinstripe and Once Upon a Coma on Kickstarter, and both had the minimum budget of $28000. So I want to know, why $28000? Why not 25 or 30k?? How did you calculate this? How did you find out the shipping costs, for example, for a month later, or whenever your release date was, beforehand?? How did you figure your printing costs?? What was included in your costs?? Since you're an Indie, who else did you employ/pay??Thank you!
First of all thanks for this video and thanks for all the supportive videos that you have shared that really were closed to the heart and almost every topic was close to heart. Thank you Thomas... Thanks a lot.
I'm not involved in the video game world but your point of view is really consistent and clearly for my mind. Congrats you have a new subscriber.
Nice video keep up the good work! Thanks for the advice this would definitely help me and my team in the near future since we've considered backing up with Kickstarter.And congrats for the baby girl ❤️
Aw thank you!
Thanks for sharing your valuable insights about Kickstarter. Congrats and keep moving forward! Hope to be successful like you in Kickstarter! #Kickstarterpointers #bestkickstarterreminder #Algebrapoly
Just started getting into game development. I know this video is old, but you are an amazing mentor.
Hi Thomas. I'm watching your video and I'm considering starting my own Kickstarter campaign with the game that I have been making for a while now (indie), Thanks for the advice.
You are in my first steps of research for several ideas I have for Kickstarter projects. I have so many questions as to how it works and how do you come up with the number you need, and what happens when you get greater support that what you asked for? how much does kickstarter keep and wow I love the animation you created that I saw in your video!. I love you concern to help others and great strategies to get others to promote you! I subscribed and liked you video and will be looking for more. PS you are never to old to see your dreams some to pass, I have been working on mine for over 50 years and domestic violence prevented me for finishing until now. Those years I just created and adjusted the vision! Now it is time to pull it all together!
Good advices! We are doing reasearch and preparing the campaign for almost a year now 😂 the reason is that we don’t want to launch the campaign without a playable demo. So many struggles and roadblocks! But we are finally wrapping it up and launch-releasing in July.
Thanks! Pinstripe being an adventure game and with a very successful Kickstarter campaign, could you help us out to put the word out for our campaign once we have a preview page? Thanks in advance!
That's great! Don't be afraid to release a short demo. Doesn't have to be long :) Just be sure it's polished!
Reaching out to other campaigns, what a brilliant idea! Just preparing for my 3rd KickStarter campaign, still one month to launch and it is already stressful. I am doing so much research as well at the moment, even though I have done it twice successfully. But never went over 10k. This video is amazing thank you so much!
Hi Thomas, Awesome Video! I am a beginner game developer. One of my biggest concerns is making enough money. Do most Indie Game Developers earn a living through Kickstarter Campaigns? I did view your other video about 5 Ways To Make Money which was also helpful.
Awesome video, I found it very interesting! I'm currently developing my first ambitious project, and my team and I are hoping to get crowdfunding on Kickstarter (or another similar platform). We'll be sure to heed your advice!I wish you all the best for your future endeavours! Also, may I ask what's her name? :3
Did dude just ask for his daughters name? Not gonna lie... little creepy.
He gave me helpful advice on prototyping
Atmos Games your daughter
Thomas Forest who? :)
You're awesome man! Love everything you do.
Thanks a lot for your amazing video :DI have a question and I'm feeling silly because of it. I don't know why.Well, actually I have two of them:1. Could you make a video about how to gather a team or like, if one is not an artist and has to hire an artist for early game art, music or marketing material to show case in his kiskstarter(which means the game is not funded yet) how should we do that? and if the game is funded, how you make contact and work with hired artists, voice actors or sound designers?Well, now that I think, there is a lot more than Two:How you realize how much budget you need? How do you manage that budget? What list of things and what costs should we think about when trying to come up with a number for the budget?What projects even need kickstarter and what projects don't?Are physical/digital rewards for backers necessary?Do you ever think of a marketing budget? if yes, how do you use it?and why do I feel silly when trying to reach out to others? Like, when I make an small game, I'm always scared of showing it to others thinking it's too silly. But this way I won't ever get any feedback to make bigger projects based onHow do you market silly/small prototypes or games that aren't intended to be bigger game projects? How the hell I make more than 60 people download my thing and make them actually give feedback?Is doing that even a good strategy?How do I get along with the anxiety?...well, sorry for tons of questions :PI hope I get an answer, but there is no problem if you can't answer them in the comments section.also, you can have my email if needed(just ask). Thanks a lot :D
I know I'm too late...sorry 😂😂
YoI'm a musician...can i help? ^-^)7
I think only 3D graphics are not allowed from what I've heard anymore. I mean you can use them but you must use images of the real thing whether it's of the prototype or the finished product because people have complained that when they got their product it wasn't the same thing as what they saw in the 3D graphic images. Make sure your product is as good looking as your 3D images represents or as close as possible. Good video, I knew most of these things but it was good to hear it from someone that actually went through the process. Cheers!
Dude the best video I've seen and read so far about being an entrepreneur. My heart ❤ was just energized. Full steam ahead. WOW
Great advice Thomas - love how you say to keep it personal
Fantastic info, for starting ANY project! Thanks, you are such a great find on youtube!!
"have a polished prototype"yeah, that's why i'm still postponing my campaign, working on the prototype. nice to know i naturally came to the same "success maximizing" solution, at least this one point (which i assume is very powerful, since you list it as the first one)
Hi!Hope you're doing well?I wanted to know, in your opinion, how far a demo would have to be for a dev team with nothing behind them?Regards,Jayden
Our team doesn't have a background in games. We come from various fields but none from game dev. What do you think, knowing we don't have anything to show for our talents, do you think we will need to show up front on the launch, or pre-launch, of the Kickstarter?
Jayden Oerson what do you mean? Mind rephrasing that?
did you start you’re campaign from start to finish on your own or did you have help? i’m still in the research phase but i have enough to go on to begin mine and my proto-type is finished. my fear is not getting the backers then having my idea stolen bc it’s more of a tangible item as opposed to a developed software... it will require copyrights but china doesn’t care about that anyway... 🤷🏻♂️
Me too, china will copy your idea if you don't protect it. You can do a provisional patent and it will protect your product for a year in the US. It doesn't cost that much like a full patent but at least it will be patent pending.
Super helpful video! I've watched this like 5 times
My plan is to launch a fitness product on Kickstarter - Im deciding the strucutre of the video and would love to hear your advise on this:First part of the video is a highly edited Montage of the product being used (2:45 length) - filmed with fitness models & Voiceover explaining benefits. Section should show benefits and give a feeling that makes them want to workout with the tool.Second Part of Video (1:30 length) - The founder (Me) explaining my story for this launch, where my passions and motivations are for it and why I need the support of backers to make the project a reality.What do you think of this plan? Its my first ever kickstarter launch so your opinion would be valued.
great tips, im currently getting ready to launch my kickstarter game.
Hey Thomas, I really enjoyed your video. I've never done a Kickstarter campaign but I'm trying to get the courage. Btw, most people say that to start a campaign you must already have a fanbase. Is that true?
Thanks for your help.
I wouldn't say fanbase specifically more like a community of people you can reach out to who believe in what you are doing and will actually support you with $$, but within the pre-launch phase it is always important to build up an list of people (I recommend by email and sm contacts) . You'd want to build one to the extent to where you have enough people during the first 1-3 days to reach ideally +30% of your initial funding goal. This will essentially help tell kickstarter that your kickstarter campaign has gained traction and what kickstarter will do for you is help more people see your campaign. I'm sure you know that the buzz is important, but it's also important to remember to keep the momentum. I hope this was helpful!
I want to make a bad ass game, I want to go at it alone. I want to revolutionize the world with my ideas. Not so much the money but the comfort of knowing that the world is changing through this platform of inter creativity.
Just make sure that you set guide lines, since this sounds like a huge task. In fact, this idea is not only huge, but to be honest with you, most people won't care about it unless you express it through the gameplay. Remember, less is more, and start on smaller, and I'm refering to SMALL (excuse the irony). Get yourself into a habit of finding time after school or work, and work on your game, and even if your making something small, it's best to be able to have a prototype slightly over a month, or even under one since it may be small enough to do in that time frame. Anywho, I don't mean to go on a huge infodump here, and if you want to learn more about what i'm alking about, watch the youtube channel, Extra Credits. The've been in the industry for years and truely know what they are talking about (even more then me(... funny(#NOTSPONSORED))). As stated before, if you want to deliver your ideas through the gameplay, watch their video on delivering your fantasy on your game, I highly reccomend it, along ith other videos aswell. I just wanted to share some advise, nothing more and nothing less, and I hope this was useful for you. :)
I was thinking about Kickstarter because I almost finishing my game, I will be some sort of demo.And I find this video and it's very useful thing for me thanks
Thank you so much buddy, you're an amazing person
Awesome story and tips to start kickstarter program 👍
Love your channel man! Inspiring!
awesome video! thank you for making this!
Five Guys brand recognition also works because of two striking colors red and white. Along with big familiar text. Keep it simple. Keep it efficient. Less is more.
I'm starting a new game, and hope one day I can finally have my game for people to play. It's been my dream since I was 14.
I like it. I'm headed for my first Kickstarter this year. I'm working with manufacturers right now. Thanks for the info:)
How did that work out ?
Thank you, Thomas. I have a very cool product in the works but very little in the way of a following, so I have my work cut out for me. I will factor your advice into my game plan.
brooo, i love this guy. great video, Im launching a Kickstarter soon, and I'm in highschool, so you know its not easy but videos like this one really help. Thank you!
Being honest is probably the best. Not showing any weakness or being overconfident just doesn't sit well in campaigns asking for money people may or may not see returns on. That just shows you don't understand the obstacles ahead or just straight up lying to do a cash grab. At least that's my thought process, I don't like those types of agencies or consultants; master of lies.
The sixth secret is "If you're good a something, never do it for free"
Great tips, just watched your kickstarters, I am amazed you got so much funding, Ive constantly failed to even get 5k usd. I know you did a lot right but I cant help but think you were also extremely lucky somehow.
what were some of your projects?
I am really scared to release a Kickstarter because I'm worried I'm won't be able to follow through. On day though, one day I will.
we're on the same boat
Great advice. Thanks Thomas. The sincerity does come through ! (*Number 2 says 3.. oops ;) Cheers!!
How would you go about asking others creators to support your project without seeming like you just wanted to use them?
i mean you don't go like "hey i wanna use you", you instead show them that you need support for your game and you want some advice from them. maybe you're still using them, but in a nicer way :)
You mentioned Cross Promotion. Do you also send backers to their steam page or slacker backer portal?
I first have to learn to market with social media. Instagram, Facebook, Twitter, Clip-Share. Also I am thinking get a game near finished before I use all the resources I have made for social media, plus a short polished demo, for a Kickstarter.
8:04 consistency is key because peoples asset swap senses are on high alert
Did you build an audience before launching kickstarter?
The quality of the videos are getting much better!
So Grateful for you man. Cheers!
Great review, thanks!!
Hi Thomas, How did you put the notification on your Kickstarter preview? The red heart you were talking about. Or did you have a landing page? Thanks
Did you incur any significant expenses before launching the campaign on copywriting, web address, etc etc?
Getting a web address can be pretty cheap and copywriting is decent I have a few copywriters for books and it costed about $80
Is it possible to become rich of indie development? I know it’s not supposed to be about money, but I can’t help to wonder. I guess it’s possible if you’re lucky, looking at Notch
Im worried about taxes and holding the money after i get it. Did you need to LLC?
1st off thank you for the very informative video. I found it very knowledgeable. Only thing I was bothered by was someone's need to put up the white privilege card @ 10:57 . Some might find it offensive and I'm sure you would like to appeal to a wider audience or maybe not I'll let you answer.
@Chris I'm just saying as a and and viewer. I could have done without that line.
He's just being honest. It's not like he's bragging or saying he's proud of it.
I really loved Your perspective of life.. you're brilliant !
Maybe this is a dumb question...but how does a 3 to 4 hour long indie game cost 100k to produce ? Surely once you have your mechanics, inventory system, save system etc. done...then it's just a matter of doing artwork and animation?? Where does the money go? Is Kickstarter really like a pre-order system? Or does the money go to support the creator so they can work on it full time?
Mr. Sensible True
@Danie 100ks worth? I've made decent indie games in my spare time for peanuts. Do a few hours here and there, and they're better than most of the stuff I buy on Steam etc.
I think it costs around it because he uses spine which costs like 60$ and he makes his own music in this program which costs a lot also
The absolute honest review abt kick-start campaign
wow Thomas this is the best video I have watched in my 1 year of kickstarter research
Does anyone have a lead for services paid to prepare a Kickstarter campaign on your behalf? Even if it’d cost you a thousand dollars or so?
wow, your games look amazing!! inspiring
The Mitt Romney was 8000% unexpected and hilarious lmao 9:39
@Thomas BrushHow do we contact you in regards to doing a beta test or a review for our game?
If I don't reach my goal, can I do a follow up kickstarter campaign?
Thanks! Wish us some luck :-)
those who have real jobs want to become indy devs , those who are indy devs wanna have real jobs ...blerh ...i'm so confused. I just wish i had infinite money once more and do whatever I wanted :(
I love Five Guys as well(And thanks for the advice it helped alot)
Thank you. That's a nice video.
Dwerve is going to be on KS next week! Im nervous.
hey thomas why not make course on udemy you will help us a lot
I have a question! My next game is quite different from the game that i am doing right now. Like this one is horror and the next one is light hearted puzzle game (like RiME), so the themes are miles apart, how to maintain brand consistency in that??????
Lookup the game designer of Nier Automata. He never makes the same genre game twice.
Thank you so much replying! :)
Yash Kaushik I think you should try and be sure they feel the same way. A good example of this is Apple. Although they sell very different products, they all have a similar approach to color, feeling, and quality. If you follow your gut you’ll likely notice various motifs and styles in your work that you’re automatically drawn to, making your work feel consistent. Hope that helps!
Can a kick starter work if its half assed, small weak video, just plain text, but a clear vision and message. Would that work?
Damn this is useful
10:59 even though he did it as a joke 2 years ago, today it would be really be something more.
Thanks! Are you opening a side business of helping others build their kickstarter campaign? You should! Let me know when you do. You can build mine LOL..........
Boy, I have loads of questions now after hearing all of this...
WHOA. My next game Neversong comes out on Steam MAY 20th! Wishlist now to snag that tasty launch discount :) store.steampowered.com/app/733210/Neversong/
I love this, and would love to talk to you personally as well
Me personally, while your video is very informative... i have a kickstarter game i plan on starting in the future but... i cant do 3d design. Im not an artist. I have knowledge of coding but not much. I would like to hire one but... im not too sure. Maybe i can learn but even then, i suck so bad at 3d animation or 3d design.
I went to school for 3d design and all I really learned was how to work cad software. I learned more about the graphics side doing 3d printing. It's easier altering someone else's designs for a while and now doing scratch designs aren't so bad. Most of it, besides style, are just spacing tricks and graphic layers. Plus, having an .stl file and a prototype is the first step to merch if something takes off.
Maximum Dubs that’s why I’m sticking to mostly 2d. 3D knowledge is nice to have but I think 2d is a lot more fun
Iam on researching a game idea for my game about 1 month nowI hope I get best idea I guess